Apple is not only one of the most valuable company in the world today but is also perhaps one of the most admired corporation.
While there are criticisms that Apple is more of a marketing firm compared to being a technology and electronics conglomerate, these comments are often issued because of envy or utter lack of understanding of the company’s strategy to sell its products.
Steve Jobs the former CEO of the company has been quoted saying a number of times that Apple as a company is dedicated to improving the user experience by coming up with products that are of the highest value in terms of style, functionality and innovation. Droid Bionic Review
Apple has been credited to be the company that made it possible for common people to own and use personal computers in the era when computers are housed in universities and military institutions. It is also the same company that revolutionized the way mp3 is being played. Their iPod product dominated the market when there were a hundred of mp3 players competing in the market.
Apple is also the same company that brought iPhone and later the iPad. iPhone went on to be the benchmark of smartphones in the world while iPad legitimized a certain segment of the market which yearns for tablet gadgets that is capable of basic computing functions while maintaining to be mobile and fashionable.
The truth is Apple cannot be credited for inventing these products. MP3 players, smartphones and tablets have long been in existence prior to Apple’s introduction of the iPod, iPhone and iPad.
Apple as a company has its share of challenges as well. Known to many, the company was at the brink of bankruptcy before Steve Jobs made it again at the helm of the CEO post. It also has its share of products that were not as successful or as revolutionary as what they intended it to be- take for example the macbook air which was greeted with so much promise only to relatively make less significant sales figures when officially released.
There are a lot of debates that are ongoing right now discussing the future of the company now that the captain of the ship- Steve Jobs is gone. One side of the fence is saying that it should stay alright since Steve Jobs is not the only pivotal figure in the company while the other side of the coin argues that he may not be the sole source of input but he is undeniable the greatest source of direction and inspiration. Canton Ohio Sports
Days after the icon passed away the stocks of the company continue to plummet albeit still relatively valuable.
Since the company enjoys a cult following it might not be in the near future that we would see a decrease in market share, if at all it would happen.
Whether or not the company would continue to thrive in the highly competitive realm of technology, electronics and gadget remains to be seen. Perhaps the acid test would be the next product launch of their next big gizmo.
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